NNA - The Goethe-Institut Libanon within the framework of FANTASMEEM and in partnership with EcoConsulting, a sustainability and circular economy consultancy, just launched on June 16, 2022 a new programme to further support the Cultural and Creative Industries in Lebanon and to enhance sustainability among creative practices. Twenty-three design entrepreneurs & creative professionals with established businesses have been selected to take part in the Sustainability in Design Entrepreneurship (SDE) Programme!
Throughout this 3-month hybrid training & mentoring programme, the 23 entrepreneurs will receive up to 95 hours of training sessions on environmental sustainability, circular economy, and business development, in addition to a series of individual mentoring sessions and field-specific training sessions. Furthermore, the programme has a strong focus on networking, exposure, and matchmaking in an aim to encourage synergies, knowledge sharing, and collaborations.
Until the 13th of September 2022, the SDE programme will incorporate the following five distinct but interconnected components to support participants in strengthening their businesses, taking into account the three pillars of Sustainability: Environmental, Social, and Economic.
− Component I – Sustainable Design & Circular Business Models
− Component II – Developing a Comprehensive Business Model
− Component III – Branding, Marketing, and Communication
− Component IV – Pitching your Innovative Business Idea
− Component V – Networking, Matchmaking, and Community Building
Accompanied by a group of local and international trainers, mentors, and experts, the programme is set to support design entrepreneurs in Lebanon to sustainably scale up their business activities; to achieve a higher environmental, social, and economic impact within their creative practice; and to overcome challenges caused by the COVID-19 pandemic and economic crisis.
The project “Cultural and Creative Industries” is implemented by the GIZ on behalf of the German Federal Ministry for Economic Cooperation and Development (BMZ) and in cooperation with the Goethe-Institut. It improves employment and income opportunities for creative professionals in six partner countries; Lebanon, Jordan, Iraq, Kenya, Senegal, and South Africa and operates mainly in the music, fashion, design and animation sectors. In addition to promoting the development of entrepreneurial, digital, creative and technical skills through training programmes, the project aims to strengthen the framework conditions and the ecosystem of the cultural and creative industries.
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